YouTube Update Adds Fan Funding and More

Viral video site YouTube is making moves to keep its content creators happy. At VidCon this week YouTube announced new features and tools it will roll out in the months ahead. At the center of the news is YouTube Creator Studio.

EUDid you know that after Rebecca Black uploaded EUFriday,EU she went on a school trip, not knowing for several days the video was going viral?EU Matthew Glotzbach, Director of Product Management, and Oliver Heckmann, Vice President of Engineering for YouTubeEUs Creators, wrote in a blog post. EUTo help you manage your videos on the go, the new YouTube Creator Studio app lets you see analytics, manage your videos and more.EU

The app is already available for Android and will launch on iOS in coming weeks. YouTube also promised a redesign of the Creator Studio for desktops. Beyond that, YouTube is rolling out the following features: Audio Library with sound effects, 60 frames per second capabilities, a fan funding tool, creator credits, subtitles contributed by fans, info cards, a Sirius XM channel, and more ways to create playlists.

YouTubeEUs Evolution

We caught up with Greg Sterling, principal analyst at Sterling Market Intelligence, to get his take on the YouTube buzz. He told us these tools and features are all intended to support video creation and distribution on YouTube and, in turn, those using it as a platform and distribution tool.

EUIt's part of YouTube's broader effort to evolve into a more formal channel for professional and quasi-professional content creators,EU Sterling said. EUAll of that ultimately and broadly supports the introduction of subscription services.EU

One of the new features adds sound effects -- like zombie screams and fighter plan sounds -- to the Audio Library. Support for 60 frames per second promises to make your video game footage look as good on YouTube as it does...

Comments are closed.