Twitter Unveils New Design, May Benefit Business

Social networks are always modifying their appearances. But TwitterEUs latest design update may completely alter the way that individuals and businesses use the site. Profiles will no longer be limited in functionality and tweets will be displayed in entirely new ways, something that businesses could learn to use to their advantages when interacting with customers.

A large part of the new design, which is beginning to roll out to users now, was influenced by Facebook and Google Plus. Each of the three networks now has a three-column interface on profiles and include large profile pictures as well as a background (cover) photo that spans the entire width of the page.

Pinned Tweets, Good For Business

The design changes in this update are substantial, but the way that Twitter is changing the way users control their tweets is also important. It is now possible to EUpinEU tweets, which ensures that they remain at the top of the feed. Alongside the addition of pinned tweets are EUbest tweets,EU which appear larger if they have more retweets and favorites than other posts on a profile.

Facebook has remained one of the best ways for companies to stay in contact with consumers and since Facebook pages can be controlled more than Twitter accounts, they are great for business that want to post special deals. Now that Twitter has added pinned tweets, businesses can begin to use the platform like they use Facebook, by keeping important deals or announcements at the tops of their feeds.

Previously, even if a specific post was particularly important, it would quickly fall down a profileEUs feed when new tweets were added. As a result, Twitter had not been an efficient network for many businesses.

Attracting More Users

Although many of the changes that Twitter is implementing are undoubtedly going to attract more...

Comments are closed.