Samsung Intros High-End Gear G2 Classics, iOS Support for Smart Watches

The Apple Watch has taken the industry by storm. All other smart watch brands, not so much. Now, Samsung is making a move to change that fact. At CES 2016 in Las Vegas this week, the electronics giant announced new Gear S2 Classic smart watches and vowed to bring iOS support to its smart watch line.

Samsung is rolling out a Gear S2 with 18K rose gold casing (pictured, right) and a second model in platinum (pictured, left). in doing so, the company is aiming to tap into consumer demand for more stylish smart watches. The Gear S2 has a circular design, much like a traditional watch.

In addition, the new Gear S2 Classics will include NFC (near field communication) technology to offer Samsung Pay, which will be available to Gear S2 users in the U.S. early this year. Samsung said it was also expanding its line of watch straps and watch face options.

The company said it has partnered with designers, such as Colombo, on "premium" watch straps for the Gear S2, and introduced fun and creative watch faces including Peanuts characters and artworks from Keith Haring, Jean-Michael Basquiat, Jeremyville and Burton Morris. The new, premium Gear S2 Classics will be available in February. However, Samsung has not yet released any pricing information.

During its announcement, Samsung said eventually the new Gear S2 family of smart watches will work with iOS devices, but did not offer any additional information or a timetable for when they will work with Apple devices.

Setting a New Standard?

Younghee Lee, executive vice president of global marketing for Mobile Communications Business at Samsung, said his company ?EU?set a new standard with the Gear S2 in smart wearable category.?EU? He added Samsung ?EU?broke barriers?EU? with the Gear S2 and said the company will ?EU?continue to raise the bar?EU? in...

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