For Sale: Intel’s Never-Used OnCue TV Service, $500M

Trying to flip the TV market upside down is not something that can be taken on by most companies. Intel attempted to do just that with a new pay-TV service but after realizing that it would have a hard time making a dent in such a secure market, it is now trying to sell the service for $500 million, according to Bloomberg News.

Intel's OnCue project would allow people to stream regular cable television without a cable box. Even though the market may be heading in that direction, Intel doesn't seem to think that it could make it work. One of the more likely buyers for OnCue is Verizon, especially since it has already shown interest in streaming TV services.

Not Even Launched

With such high hopes for the streaming TV project, Intel is likely unhappy it is having to offload it to someone else. Based on Tuesday's reports, Intel was having difficulty obtaining content for OnCue and so had no other option than to put it up for sale.

Many analysts had assumed it would be hard to find partners for OnCue since the TV market is one of the more stable tech industries, and most content providers are not interested in venturing into uncharted territory.

Intel was able to fully develop OnCue's technology earlier this year, but without any content to offer, executives at the company seemed to let the project fall by the wayside. At this point, Intel is only looking to recoup the cost of the project.

Other companies have shown similar interest in offering an online TV service, but unlike Intel, they have not gone through with their projects due to concerns regarding the cost of the service as well as finding content to offer through it.

A Potential Buyer

Sources close to Intel have told technology publications that Verizon appears...

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