FCC Debuts New Consumer Broadband Labels

Arguing that broadband Internet services are increasingly necessary for everyday life, the Federal Communications Commission (FCC) said those services should be clearly labeled so customers know exactly what they're paying for.

Service providers can make their prices and offerings more transparent by using a system similar to the nutrition labels provided on food products, according to the FCC. Yesterday, the agency unveiled recommendations for broadband labels that were developed by its Consumer Advisory Committee.

While they won't be mandatory for mobile and fixed broadband providers, the labels would help ensure that those companies meet the requirements set by the FCC's 2015 Open Internet Order. The labeling recommendations cover data allowances, broadband speeds and pricing, including fees for administrative services and early termination of services.

Consumer Group: Make Labels Mandatory

The new labels are "going to make it much easier for consumers," John Simpson, director of the Privacy Project at the advocacy organization Consumer Watchdog, told us today. While he welcomed the FCC's recommendations, Simpson added that the labeling format should be mandatory for broadband providers. Internet service labeling won't be effective, "if you put it out there and no one uses it," he said.

On the other hand, the CTIA-The Wireless Association industry group said it already has a code that governs the information its members should provide to consumers.

"While we appreciate that these labels will serve as a 'safe harbor' under the Open Internet transparency rules, CTIA members already provide disclosure and transparency as part of the Consumer Code for Wireless Service," CTIA vice president of regulatory affairs Scott Bergmann said in a statement. "The competitive nature of the wireless broadband market does more for consumers than regulation can hope to achieve."

Numerous Complaints about 'Surprise Fees'

The FCC's labeling recommendations will help consumers make more informed choices about the broadband...

Comments are closed.

FCC Debuts New Consumer Broadband Labels

Arguing that broadband Internet services are increasingly necessary for everyday life, the Federal Communications Commission (FCC) said those services should be clearly labeled so customers know exactly what they're paying for.

Service providers can make their prices and offerings more transparent by using a system similar to the nutrition labels provided on food products, according to the FCC. Yesterday, the agency unveiled recommendations for broadband labels that were developed by its Consumer Advisory Committee.

While they won't be mandatory for mobile and fixed broadband providers, the labels would help ensure that those companies meet the requirements set by the FCC's 2015 Open Internet Order. The labeling recommendations cover data allowances, broadband speeds and pricing, including fees for administrative services and early termination of services.

Consumer Group: Make Labels Mandatory

The new labels are "going to make it much easier for consumers," John Simpson, director of the Privacy Project at the advocacy organization Consumer Watchdog, told us today. While he welcomed the FCC's recommendations, Simpson added that the labeling format should be mandatory for broadband providers. Internet service labeling won't be effective, "if you put it out there and no one uses it," he said.

On the other hand, the CTIA-The Wireless Association industry group said it already has a code that governs the information its members should provide to consumers.

"While we appreciate that these labels will serve as a 'safe harbor' under the Open Internet transparency rules, CTIA members already provide disclosure and transparency as part of the Consumer Code for Wireless Service," CTIA vice president of regulatory affairs Scott Bergmann said in a statement. "The competitive nature of the wireless broadband market does more for consumers than regulation can hope to achieve."

Numerous Complaints about 'Surprise Fees'

The FCC's labeling recommendations will help consumers make more informed choices about the broadband...

Comments are closed.