Does Motorola’s Moto E Signal End of Feature Phones?

With the launch of its inexpensive Moto E, Motorola is hastening the demise of the feature phone. Much like the Moto X and Moto G, this smartphone will run Android and be built to last -- but it is also the company's cheapest smartphone to date at just $129. The Moto E goes on sale today in the U.S. and on May 19 in the U.K.

From the company's point of view, some consumers still choose feature phones instead of smartphones because they are relatively less expensive -- around $100. On the other hand, the average smartphone costs $337, still well out of reach for many people. However, at $129 off contract, the Moto E could very well appeal to those individuals and provide one of the final blows to the diminishing feature phone market.

A Lot For A Little

Just a few years ago it would have been impossible to bring a worthwhile Android smartphone to the market for $129. Now that the market has changed and manufacturing costs have dropped, many smartphone makers are beginning to target the low end of the market, particularly in China, India, and other less wealthy nations.

The difference between other budget smartphones and the Moto E is that Motorola's smartphone will be released in dozens of other countries in addition to the U.S. and the U.K. For $129 customers receive an Android 4.4.2 handset with a 4.3-inch 540-by-960 Gorilla Glass display. Internally, the phone is equipped with a 1980 mAh battery, Snapdragon 200 processor, and 1GB of RAM.

These specs may not be impressive when compared to a Galaxy S5 or iPhone 5S but when stacked up against a feature phone, customers will get a lot more for their money. Additionally, Motorola is not offering a stripped down device that lacks any notable features....

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